1. The Value of Art Presentation
Art isn’t finished on the easel.
How art is presented to an audience has the power to win them over or cause doubt you’re serious about running a business.
See Through Your Audience’s Eyes
When someone sees your art, they react. How your art is presented sets the tone for what happens next:
They fall in love and buy it.
They share it with an audience who may not know of you yet.
They follow you and subscribe to your emails for potential future sales and sharing.
Or they move on without reacting at all.
At ProArtPresentation.com, you will be empowered to present art effectively to your audience, buyers, collectors, gallery owners, jurors for festivals, competitions, or grants for funding projects.
A Comparison
Take a look at the 2 pictures of the artwork and answer the following for yourself:
Which looks more valuable?
Which makes the artist look more professional?
Does one look better made than the other?
Which is more likely to inspire you to accept the artwork into your gallery or festival?
Which encourages confidence that the art will be shipped safely and private information will be secure?
Which is more likely made by a professional artist?
Gallery owners say they try not to judge an artist by how they present their work, but sometimes it’s hard.
First impressions matter, and they last a long time.
Woo-HOO!!!! You did it.
You just completed the first step towards being proficient at presenting art successfully. Congrats!!
"Congrats for what?" you ask.
Did you notice the "1." in the title? I put that there because I consider understanding the value and ultimately the importance of presenting art well as part of the training. The first step, in fact.
Now that you've completed step 1, would you like to continue to step 2?
Theory and practical training that enlightens and empowers fine artists to present their art so well their audience can’t resist.
Look pro, be pro, boost sales and awards!
New training added monthly!
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Pro Art Presentation. All rights reserved.
In association with SoniaWilkinsonArt.com.
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